Business Strategy 101: Construction Money
How much money do you need in your savings account? If you had $1,000,000 dollars earning between 5% – 10% interest, it would provide you with $50,000 – $100,000 per year for life. What you’re missing may only be a better Strategy. Let’s face it, others are doing it in this economy. [...click to continue reading...]
Comparing Media Types & Cost
Building a Construction Company Requires an Agressive Marketing Stragegy. We compare the Cost Per Lead between the Yellow Pages, Direct Mail, Craigslist, and a website created using the Contractor Reference Guide. Our slower building economy has changed the way we get leads. [...click to continue reading...]
Leadership Skills to Build a Business
Truly confident people don’t mind being proven wrong. They feel finding out what is right is a lot more important than being right. And when they’re wrong, they’re secure enough to back down graciously. Truly confident people often admit they’re wrong or don’t have all the answers. [...click to continue reading...]
Don’t pay others … what you can do … so easily yourself
To receive room addition leads from the Internet, you must have complete control over your website. Here’s the key: You will create hundreds of web pages (we’ll show you exactly how) so that each page is targeting very specific keyword terms that your customers are using. [...click to continue reading...]
Contractor Website Return on Investment
Becuase we don’t sell products or services, contractors trust our Independent Research Facility. We research topics and materials that have the most impact on your bottom line. The Contractor Reference Guide presents these findings to you so you don’t have to hire others. [...click to continue reading...]
What our Independent Research Facility has discovered about you
I’ve been a contractor for many years with lots of good employees. However, I wish I could just stay focused on the job without having to worry about where my next lead will come from. I’m slowly learning that I’ve missed out on many jobs because I wasn’t aggressive enough in my marketing. [...click to continue reading...]
General Contracting | Remodeling | Home Building | Sub-Contracting
The Contractor Reference Guide is a tool that contractors can quickly use without having to do a ton of research themselves or to listen to sales pitches from someone selling you something. You then have time to grow a construction business while remaining focused on the jobs. [...click to continue reading...]
Can you Start a Construction Company and Succeed
We help you learn marketing, creating targeted websites, monitoring financial statements, streamlining the estimating process, preparing detailed building contracts and job specifications, learning how to make better use of Excel and Word, CAD programs … and about 300 hundred [...click to continue reading...]
Construction Leads for Residential Contractors
Think up 100 words that best describe your business services. Type each of those into a Google Search box. If your company website doesn’t appear … then it’s time for a new marketing strategy to grab more construction leads. It’s as simple as knowing what to do & how to do it. [...click to continue reading...]
Residential Contractors Website Evaluation
In this process, we run a quick construction website evaluation to determine some of the following: Age of site, Domain Name Expiration, SEO, Alt Tags, H-tags, Meta Description, Keyword Performance, Custom Title Tags, Page Rank, Internal & External Links, Backlinks, Navigation, etc. [...click to continue reading...]
Minimum Requirements in Today’s Economy
This page represents the MINIMUMS that every construction small business should be doing to some extent within their business. The Contractor Reference Guide speaks to each of these MINIMUMS by way of offering strategies and tactics to make a business more profitable. [...click to continue reading...]
We’re Considering Buying Leads
Yikes. Buying leads put you in competition with too many others chasing the same leads. The Contractor Reference Guide is all about giving you the resources to do it yourself. This also happens to be a lot cheaper than buying leads and you don’t have to share them with anyone. [...click to continue reading...]
Contractor Website Samples
This list of construction websites samples are those that you can freely use for your business. The below header images can be customized with your own photo and/or company logo and tagline. The colors can be changed, the layout, and the number of columns can all be modified. [...click to continue reading...]
Including New Construction Website Leads
The fastest, easiest and cheapest method for any tradesmen to pull in website leads (aka: money) is to build your own website. When completed, it will reach out and pull in buyers out searching for your services. This is way less complicated than building a house. [...click to continue reading...]
Getting Started | Thank you for visiting our Construction Business Blog
The Contractor Reference Guide provides hundreds of how-to resources similar to a construction mentor for the residential construction industry. We spend our time & money cutting through the noise & information overload associated with growing a company. 312-470-6699 [...click to continue reading...]
